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Personalisation methods?
There are six main methods of branding your promotional
message on to your selected product:
Screen Printing
Used most widely on pens, pencils, flat plastic items and PU,
as well as clothing, particularly T-shirts. Ink is applied to the
product by pushing it through a stencil (screen) containing your
design.
Engraving
Used most commonly on crystal, glass and metal products to achieve
a quality, lasting effect. Laser engraving is now widely regarded
as the most accurate and economical way of reproducing fine design
work, although machine engraving may still be used to excellent
effect.
Blocking
Used to mark leather goods in particular. A metal block (die)
is pressure stamped onto the product, usually with a gold or silver
foil, to leave a lasting impression of your design. Alternatively,
the process can be performed without foil, just leaving your design
in plain relief. This is known as Blind Embossing.
Embroidery
This a great way to achieve quality personalisation on most clothing
and headwear. With modern machinery offering speed and multiple
colour possibilities, more customers are selecting this method of
personalisation to great effect. A typical design is based on a
stitch count of around 5 to 10,000 stitches.
Die Stamping
Usually used on metal products like stainless steel keyrings
or similar products. Like blocking, a metal die is pressure stamped
onto your product leaving an impression of your design. This can
be left plain or filled with colour.
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